12 of 77 places · 12 open today.
Flagship and one-of-a-kind stores worth a visit even if you buy nothing.
🛍️ Unique shops Free + Add to planner
📍 935 Broadway, New York, NY 10010
Three floors of wands, robes and Butterbeer, plus paid VR experiences.
● Open now 10 AM–8 PM · Until 8 PM
🕑 Mon–Thu 10 AM–8 PM, Fri–Sat 10 AM–9 PM, Sun 10 AM–7 PM
Weekly hours Mon 10 AM–8 PM Tue 10 AM–8 PM Wed 10 AM–8 PM Thu 10 AM–8 PM Fri 10 AM–9 PM Sat 10 AM–9 PM Sun 10 AM–7 PM
⏱ Est. time spent: 30 min–1.5 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 1600 Broadway, New York, NY 10019
Three floors and a wall of M&M's in every color.
● Open now 10 AM–11 PM · Until 11 PM
🕑 Mon–Thu 10 AM–11 PM, Fri–Sun 9 AM–midnight
Weekly hours Mon 10 AM–11 PM Tue 10 AM–11 PM Wed 10 AM–11 PM Thu 10 AM–11 PM Fri 9 AM–midnight Sat 9 AM–midnight Sun 9 AM–midnight
⏱ Est. time spent: 30 min–1 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 20 Times Square (701 Seventh Ave), New York, NY 10036
Make-your-own candy bars, giant Reese's and s'mores.
● Open now 10 AM–midnight · Until midnight
🕑 Daily 10 AM–midnight; closed Thanksgiving, Christmas and New Year's Eve
Weekly hours Mon 10 AM–midnight Tue 10 AM–midnight Wed 10 AM–midnight Thu 10 AM–midnight Fri 10 AM–midnight Sat 10 AM–midnight Sun 10 AM–midnight
⏱ Est. time spent: 30 min–1 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 636 Fifth Ave, New York, NY 10020
Big LEGO NYC builds, a Pick & Build wall and a minifigure factory.
● Open now 10 AM–8 PM · Until 8 PM
🕑 Mon–Thu & Sun 10 AM–8 PM, Fri–Sat 10 AM–9 PM
Weekly hours Mon 10 AM–8 PM Tue 10 AM–8 PM Wed 10 AM–8 PM Thu 10 AM–8 PM Fri 10 AM–9 PM Sat 10 AM–9 PM Sun 10 AM–8 PM
⏱ Est. time spent: 30 min–1 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 10 Rockefeller Plaza, New York, NY 10020
Nintendo's flagship store, with game demos and a display of vintage consoles.
● Open now 10 AM–8 PM · Until 8 PM
🕑 Mon–Sat 10 AM–8 PM, Sun 11 AM–7 PM
Weekly hours Mon 10 AM–8 PM Tue 10 AM–8 PM Wed 10 AM–8 PM Thu 10 AM–8 PM Fri 10 AM–8 PM Sat 10 AM–8 PM Sun 11 AM–7 PM
⏱ Est. time spent: 30 min–1 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 30 Rockefeller Plaza, New York, NY 10111
The classic toy store with the giant floor piano from "Big."
● Open now 10 AM–8 PM · Until 8 PM
🕑 Mon–Thu 10 AM–8 PM, Fri–Sun 10 AM–9 PM; closed Christmas
Weekly hours Mon 10 AM–8 PM Tue 10 AM–8 PM Wed 10 AM–8 PM Thu 10 AM–8 PM Fri 10 AM–9 PM Sat 10 AM–9 PM Sun 10 AM–9 PM
⏱ Est. time spent: 30 min–1 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 1540 Broadway, New York, NY 10036
Disney's two-floor Times Square store.
● Open now 9 AM–9 PM · Until 9 PM
🕑 Daily 9 AM–9 PM
Weekly hours Mon 9 AM–9 PM Tue 9 AM–9 PM Wed 9 AM–9 PM Thu 9 AM–9 PM Fri 9 AM–9 PM Sat 9 AM–9 PM Sun 9 AM–9 PM
⏱ Est. time spent: 30 min–1 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 75 Rockefeller Plaza, New York, NY 10019
Doll store with a doll hair salon and a café.
● Open now 10 AM–6 PM · Until 6 PM
🕑 Mon–Fri 10 AM–6 PM, Sat 10 AM–7 PM; Sunday hours vary (check site)
Weekly hours Mon 10 AM–6 PM Tue 10 AM–6 PM Wed 10 AM–6 PM Thu 10 AM–6 PM Fri 10 AM–6 PM Sat 10 AM–7 PM Sun Open
⏱ Est. time spent: 30 min–1.5 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 110 Fifth Ave, New York, NY 10011
A "family experience" toy store with a secret door and themed play areas.
● Open now 10 AM–7 PM · Until 7 PM
🕑 Mon–Fri 10 AM–7 PM, Sat 9 AM–8 PM, Sun 9 AM–6 PM
Weekly hours Mon 10 AM–7 PM Tue 10 AM–7 PM Wed 10 AM–7 PM Thu 10 AM–7 PM Fri 10 AM–7 PM Sat 9 AM–8 PM Sun 9 AM–6 PM
⏱ Est. time spent: 30 min–1.5 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 42 W 17th St, New York, NY 10011
NYC's classic kids' bookstore, with original illustration art and Oz rarities.
● Open now 11 AM–7 PM · Until 7 PM
🕑 Daily 11 AM–7 PM
Weekly hours Mon 11 AM–7 PM Tue 11 AM–7 PM Wed 11 AM–7 PM Thu 11 AM–7 PM Fri 11 AM–7 PM Sat 11 AM–7 PM Sun 11 AM–7 PM
⏱ Est. time spent: 30 min–1 hrs · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 108 Rivington St, New York, NY 10002
A candy store since 1937, with retro and imported sweets floor to ceiling.
● Open now 11 AM–6 PM · Until 6 PM
🕑 Daily 11 AM–6 PM
Weekly hours Mon 11 AM–6 PM Tue 11 AM–6 PM Wed 11 AM–6 PM Thu 11 AM–6 PM Fri 11 AM–6 PM Sat 11 AM–6 PM Sun 11 AM–6 PM
⏱ Est. time spent: 15–30 min · ✓ Checked 2026-10-26
Official site ↗ 🛍️ Unique shops Free + Add to planner
📍 20 Hudson Yards, Level 4, New York, NY 10001
A candy flagship with walls of bulk candy and candy-themed décor.
● Open now 10 AM–8 PM · Until 8 PM
🕑 Mon–Sat 10 AM–8 PM, Sun 11 AM–7 PM
Weekly hours Mon 10 AM–8 PM Tue 10 AM–8 PM Wed 10 AM–8 PM Thu 10 AM–8 PM Fri 10 AM–8 PM Sat 10 AM–8 PM Sun 11 AM–7 PM
⏱ Est. time spent: 15–45 min · ✓ Checked 2026-10-26
Official site ↗